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Table of Contents
Chapter One
The P.U.M.P. Marketing System Strategy ????????????.?.?? 6
Chapter Two
The Hot Dog Theory of Marketing ??????????????????. 25
Chapter Three
Customers, Cash Flo, List Building and Lead Generation...????????? 50
Chapter Four
Free Marketing For Maximum Profit .????????????????? 73
Chapter Five
Using PR to Market Your Business??????????????????.. 94
Chapter Six
P.U.M.P. Up Your Referrals?????????????.???????.. 114
Chapter Seven
How to Create Irresistible Offers That Sell ???????????????.. 137
Chapter Eight
P.U.M.P. Up Your Profits ???.??????????????????? 163
Appendix One
P.U.M.P. Marketing FAQs | 
